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5 Fundraising Ideas Your Business Can Do for Charity

Fundraising Ideas

The existence of a charitable organization is dependent on having a constant stream of donations. Unfortunately, such acts of benevolence are not given without some effort on the part of the organization itself. Fundraisers must be held to bring awareness to the cause and encourage people donate for them. Thus these fundraising ideas.

Without such financial assistance, many charities have been forced to close, significantly damaging the community and aggrieved parties who depend on them for support.

Many people associate such fundraisers with bake sales and telethons. However, charities might be better served by thinking outside of the box, and looking for help from the private sector. In particular, having corporate sponsored events can provide financial support, the creativity of a business marketing team, and cast the business itself in a good light.

If you own a business, fundraising for a charity is an excellent way to give to a good cause while simultaneously providing positive exposure for your business.

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1. Coupon Books or Scratch Cards

Depending on the type of business, these books can be comprised solely of various items you sell, or partnered along with neighboring businesses in your area. With most coupon books, the charity must purchase the books in advance and hope to sell enough to turn a profit. This can result in a loss if the books are not sold in a large enough quantity.

A way to circumvent such an occurrence is to do careful research and planning on the amount of books likely to be sold, or simply have the charity receive a portion of each book sold rather than purchase the books outright.

2. Bake Sale

Sometimes, the simplest answer is the best. Bake sales are tremendously popular for a reason. They provide a home cooked meal that is not only a gift to charity, but actually contains a more desirable product than the preservative filled items that fill the supermarket aisles. As with any product sale, the most important aspect is pre-sale promotion.

This is where having the involvement of your business can really market the event, as well as recruit potential volunteers to setup, clean, bake, and handle payments. You can even pay employees to work the bake sale if you wish. Another vital component is variety. Muffins, brownies, cookies, cakes, and pie are mainstays, but also consider some more exotic baked goods from other cultures to give it more flavor.

3. Subscription Sales

If your business offers some type of subscription service, food item, or any other service that requires repeated visits, a great way to get loyal customers and promote a charitable organization is through a subscription or long term discount.

4. Online Fundraising

The power of the internet allows you to access a larger pool of customers and organize events quickly and cheaply. Using social networking and other popular promotion tools, your business can rapidly raise funds for a charity while also providing links to your corporate website through banners that show your logo. Another option is to have customers who buy existing products make a donation to charity. You can add a small description of the charity on the checkout menu where customers can add a few dollars to the total purchase price. You can even have multiple charities involved to give your customers options.

5. Work With the Local Churches

Churches have a great and large network, and a morally obligated to help charitable organizations in need. They also have a lot of experience with fundraisers and other events. Talk with churches about involving yourself directly in the charitable work itself. Long term projects sponsored by your business, such as building shelters for the homeless, or providing flu shots or other helpful services can really make an impact.

John Edwards writes on behalf of Public Liability Insurance .org an online resource for business owners providing public liability insurance for nurseries.

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Boosting your business network by proper usage of your business card

Are you a new business owner? What is the first thing that you should do as a new business owner? Well, the simple answer to this question is to invest money in getting business cards. If you want to boost the visibility of your business and make it popular, you must use business cards. A quality business card has lots of advantages and it serves more than one purpose for the business owner. Business cards are an effective tool for a business owner to boost communication with a client and enhance the profitability of his organization. An owner can easily maintain a balance between his investment and expenditure and avoid falling into the debt trap. Here are some important networking tips for you to accelerate the growth of your business organization.

Always carry it when you’re out: Before you leave home, your checklist must include your business cards. Any possibility of a ‘per chance’ meeting is an opportunity that can be materialized. Even if you’re going out for a morning run or a quick trip, you must carry a business card to increase your network. Make sure you always ask yourself whether or not you’re carrying these cards before you leave your home.

Insert the business card when you mail bill payments: Just as bills contain advertisements of various things, why can’t you advertise or promote your skills or business services the same way? Insert your online business card while you’re mailing your credit card bill payments. This will help the credit card company to know about your organization and he may get back to you when need arises. Never undervalue the power of networking and maintain a powerful networking attitude to ensure continued commercial success.

Use proper business card etiquettes: You must maintain a particular etiquette when you exchange business cards with a person. Always ask for a business card when you give yours. When the person offers, don’t just put it into your pocket as this may seem to be a rude gesture. Make the person feel that his business card is important for you by looking at it for few seconds. Demonstrate a sincere interest in the organization of the other person to expect the same.

Use them throughout the marketing process: When you start your new business organization, it is most likely that you will execute a successful marketing program to ensure better visibility of the company and better profits in the line. Place your business cards in the letters that are going to your clients as this will help you gain attention of the greatest clients and make yourself known to them. You can augment your company profits and safeguard yourself against the business debt disaster.

In the business world, it is not always what you know but who you know. Meeting different people a day is normal but keeping a track of whom you are meeting can be a tough proposition. Business cards are the key. They should never be wasted and must be used properly. It will help you target the best people who can contribute to the profits of your business and enable you to stay away from business debts by preserving a balance between the business investment and revenue.

Contributed By: DebtCC Community

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