A lot of people think that creating an HTML template is quite a difficult task because it involves using advanced technical skills and sophisticated software. The truth is that anyone can build a template in an HTML format for their newsletter regardless of what skills they possess at the moment. However, before you can build such a template, you first need to have the right tools nearby. Actually, you are going to need a single tool, namely an HTML editor.
If you cannot afford buying such an editor, you still have an alternative as there are both free and commercial editors. The free editors are just as robust as their commercial counterparts. You can download Nvu or KompoZer; these two HTML editors are free and can be grabbed from their respective websites. After you secure your editor, you may find it difficult to use. You can familiarize yourself with the editor by going through some of its tutorials which you can find abundantly online.
After becoming familiar with the editor, it is time to start actually creating the design. You may also find it helpful to use a newsletter sample. The sample can be of great use because it shows you exactly how a newsletter template should look like. There are several places that you can get a sample from. The newsletters of your competitors are probably your best samples because they operate in the same niche as your newsletter. You may also look for samples on the Web and in ezine directories.
If you are still not convinced of creating your own template, you may consider using free readymade newsletter designs. Do a search online for them and you will find dozens of websites offering such templates. Download a template of your choice and use for your email newsletter. First you need to download the template to your desktop. Afterwards, you can upload it to your auto responder account so you can use it for the upcoming issues of your newsletter.
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What Is a Newsletter Sample Used for? by Steve